Student-Produced Film Part of CAS Lobby Display

Posted on: November 17, 2014

Daniel in front of Video 1If you didn't get a chance to see Assistant Professor of Advertising Henry Brimmer's 2014 ArtPrize entry, "there's something happening here," in Grand Rapids, you can still experience this work now on display in the CAS North Lobby.

One of the main features of the display is a documentary that was shot and edited by journalism junior Daniel Hamburg, which shows what went into the making and installation of this artwork.

A tough piece to edit, Hamburg condensed six hours of footage into 7.5 minutes in making the documentary.

"I took a mostly non-obtrusive approach," said Hamburg, who hooked Brimmer and other key people up with wireless microphones allowing him to get footage of their natural conversations. "I made sure to have a lot of natural conversation to not only make the piece flow but to allow the viewer to feel like they were there."

This was the first documentary Hamburg has worked on since high school. Hamburg, who is the producer for Focal Point, the School of Journalism's student-produced newscast, was recommended for the job by Bob Gould, Broadcast Journalism Instructor and Focal Point Executive Producer.

"A documentary is essentially many packages put together," Hamburg said. "Overall, I took a mostly chronological path of construction and installation, interspersed with a bit of surprise and reaction."

Brimmer's ArtPrize entry featured life-size soldiers made out of plywood and spray painted black on the roof of the Urban Institute for Contemporary Arts (UICA) building in downtown Grand Rapids. The entry was named to the Top 5 in the Jurors' Shortlist in the Installation category.

Hamburg said he was thrilled to have the opportunity to not only showcase his talents behind the camera but also Brimmer's talents in front of it, adding that he loves being able to bring people to places they wouldn't normally go.

Gould's motto for his students is "take me there; make me care," which Hamburg says he follows.

From following Brimmer around Grand Rapids on various rooftops to more modest heights in Lansing's Old Town, where a few of Brimmer's soldiers can now be found, Hamburg got to broaden his horizons and step out of his comfort zone by working with different kinds of people and more material than he has ever had before.

"The faculty in the college are just amazing at what they do and have presented me with opportunities that have helped me grow and learn as a student and as a journalist," Hamburg said. "Branching out of my department has really opened my eyes to new experiences and opportunities."

Besides Hamburg's documentary, the CAS North Lobby display also includes one of Brimmer's life-size soldiers as well as an artist statement, photos and news clips about his ArtPrize entry.

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