With the "spring" semester well underway, there are a myriad of opportunities for students to gain exposure outside of the classroom. We always recommend that students get involved in areas other than just class—in student groups and organizations, internships, research projects, career fairs and networking. Right now is the time for students to dive in and gain new experiences.
On Wednesday, all submissions for the Student ADDY awards were due. The ADDYs are conducted annually by the American Advertising Association (AAF) and represent the best-of-the-best in marketing and advertising in the mid-Michigan area. Our advertising students win dozens of ADDY’s each year and we win more than the year prior. The heat is on—we need to beat last year’s 36 ADDY winners. We also had two national ADDY winner’s last year. Keep an eye out for our amazing student work at the 2013 Mid-Michigan ADDY Awards ceremony on Thursday, February 21 at the MSU Student Union.
Last night, the MSU Diversity Career Fair took place at the Kellogg Center. Many MSU students networked with well-known employers in a wide array of industries to land full-time or part-time jobs, internships or co-op opportunities. The fair is the largest spring semester career event for MSU students. We know many CAS students took advantage of this impressive networking opportunity.
Another networking opportunity for students is the CAS Speed Networking event on February 15 at the Spartan Stadium sponsored by MSU Federal Credit Union and Dow. This event allows students the chance to meet professionals with careers in advertising, media, information technology, sales and marketing, public relations, communications, multimedia and entertainment. This event is highly successful and is hosted by Club 181, our center for careers and internships at CAS. Following the speed networking is PR Links and Convergence—a career fair put on by the Public Relations Student Society of America and the Associated Students for Career Orientation in Telecommunication.
If students are looking to get involved in a student group (or two or three!), which we highly recommend, they can attend the CAS Spring Activity Resource Fair on Tuesday, January 29 right here in CAS. We have some outstanding student groups within the college that allow students to get experience in their area of study. Our many student groups are targeted toward TV, radio, telecommunications, public relations, print and broadcast journalism, design, documentaries and game development.
Also underway is our second annual Media Sandbox Challenge. This year’s challenge is “why creativity matters in today’s world.” Any Media Sandbox students (advertising, journalism and TISM) can enter the competition to win cash prizes up to $3,000. Submissions can be anything—a poster, short video, animation, info graphic, TV ad, interactive online experience, a game, an essay, etc.—that conveys the critical role of creativity in today’s ever-changing world. New, creative ideas are the fuel for businesses to compete in this “adapt-or-die” environment. To stay on the cutting edge, market leaders rely on the creative thinking skills of their employees to come up with the next “big idea” or discover solutions to challenging problems that have never existed before. Students must enter by April 3 and will be judged based on originality, effectiveness and execution. Top ten finalists are announced on April 12 and the top three winners will be announced at the 2013 Alumni Awards Celebration on May 4. This will be another dynamic opportunity and the competition is sure to be tough!
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