Renowned Sociologist to Teach Doctoral Seminar

Posted on: June 20, 2014

Stan-KaplowitzStan Kaplowitz, Professor Emeritus of Sociology, will teach the doctoral seminar Social Attitudes (COM 992) in the fall. The class is open to Ph.D. students in the Department of Communication and other majors by request.

"It is a distinct honor for our department to have Stan here as a Visiting Professor," said Jim Dearing, Chair of the Department of Communication. "He gets rave reviews from grad students who have taken this course before."

Major topics of the course include:

  • attitude measurement,
  • relationship of attitudes and behavior,
  • attitude formation,
  • attitude structure and persuasion.

Towards the end of the course, attention will be given to areas of political ideology, racial stereotypes and environmental attitudes.

Kaplowitz retired from MSU in May 2012 as a Professor of Sociology and Adjunct Professor of Communication, but he continues to teach occasionally and is still involved with research.

He specializes in social psychology, especially of attitudes and communication. He has published more than 40 articles and book chapters on persuasion, attitude change over time, racial attitudes and beliefs, and physician patient communication. His articles have been published in top journals including Social Psychology Quarterly, Public Opinion Quarterly, Human Communication Research and Communication Monographs.

Twice the articles he co-authored were selected for the Article of the Year Award by the Communication and Social Cognition Division of the National Communication Association.

Kaplowitz holds a Ph.D. and M.A. in Sociology and a B.S. in Mathematics, all from the University of Michigan.

Prior to taking COM 992, students should have some knowledge of attitudes and persuasion and the use of experimental methods. It also is essential that they are competent at statistics, at least as far as correlation, regression and statistical significance tests. Understanding multiple regression, ANOVA, path analysis and confirmatory factor analysis also would be helpful.

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