Bachelor’s Degree - Overview

Our Department offers two majors, a Bachelor of Arts (B.A.) and a Bachelor of Science (B.S.) degree in Media and Information. As the Internet, mobile communications, and social media are increasingly affecting life and work, media and information encompasses the most innovative and dynamic sectors of the 21st Century economy. This dual major model gives students the flexibility to select the degree program best suited to their interests and career plans. Students take the same courses in the core areas of their education but the two degree options differ with regard to the required complementary courses. The B.A. program requires additional arts and humanities courses whereas B.S. program includes social science as well as higher-level math and computer science requirements. Our graduates are in high demand and have found jobs in a broad range of occupations, including recent placements at companies such as Facebook, Electronic Arts, ESPN, CBS, Discovery, WILX, Quicken Loans, GE, Ford, Liquid Web, and TechSmith to name but a few.

Our degrees uniquely prepare graduates to design high impact media products by focusing on: 1) understanding and harnessing the power of media through interdisciplinary artistic, qualitative, and quantitative methodological approaches and theoretical perspectives, 2) using the design process to inform the creative act and fuel innovation using current and emerging media technologies, 3) using media to address pressing social issues and other meaningful themes, 4) gaining fluency with the tools, practice, and techniques used in the creation of current and emerging mediated experiences, and 5) interpreting and critiquing media in the context of audiences, users, historical precedents, socio-cultural patterns of use, and ethical implications of technologies.

Tanzania Study Abroad

Tanzania Study Abroad

Each degree program provides students with the tools and inspiration needed to analyze, evaluate, critique, and manage many forms of media products, services and applications and each provides a solid foundation for anticipating trends in media and communication technologies to prepare students for a field characterized by rapid and continuous change. The social, technical, economic, and organizational bases of media and communication technologies are core topics, preparing students to use media in socially beneficial and economically productive ways. Many of our courses rely on experiential learning, either working in lab settings or working with business and government clients whom students help to develop workable solutions (often prize-winning). The GEL Lab, BITLab, Quello Center for Media and Information Policy, multiple video studios, and audio studies provide additional opportunities for integrating conceptual and practical work. Our curriculum provides a global perspective, enhancing on-campus education with study abroad programs in all continents.

Degree Requirements and Minor Options

This section provides a quick overview of the degree requirements. For all details please consult MSU’s official program catalog for the B.A. in Media and Information and the B.S. in Media and Information.

A Bachelor’s degree in Media and Information involves completion of 120 credits in accordance with MSU’s undergraduate education requirements. At least 60 credits will have to be obtained from outside the College of Communication Arts and Sciences (CAS) with the other half taken in the Major and in the College. Within the major, course work entails a common set of core courses, several Media Sandbox courses focusing on creative thinking and practice, and the courses belonging to a concentration. Moreover, students can complement and deepen their knowledge by adding one or more minors.

Table 1: Program requirements and minor options for the Bachelor’s degree in Media and Information:

Bachelor’s in Media & Information (B.A., B.S.)
Core course requirements (24 credits)
Department and Media Sandbox core build foundational knowledge.
Choose among three Concentrations (12 credits + additional electives)
Align the educational program with the envisioned career.

Choose a Cognate (12 credits) in either fine arts, social sciences, business, or biological and physical sciences.
Add optional Minor (15 credits)
Five optional minors complement and deepen the knowledge and skills.

Department and Media Sandbox Core Courses

These courses build the foundations of being a successful professional in the wide range of media and information occupations. Students will take the following courses:

MI 101 Understanding Media in the Information Age (3 credits)
MI 201 Introduction to Media and Information Technologies and Industries (3 credits)
MI 301 Bringing Media to Market (3 credits)
MI 401 Topics in Media Impacts on Society (3 credits)

Spartan Stampede

Spartan Stampede

The Media Sandbox is a unique learning community and pedagogy that immerses students from their first semester in an active, experiential learning environment. Freshmen level Media Sandbox courses introduce to creative thinking for a complex world whereas higher-level Media Sandbox courses deepen digital literacy, software skills and create collaborative environments for learning in teams modeled after real-world work experiences. The three introductory level courses students need to take are:

CAS 110 Creative Processes in Media Settings (2 credits)
CAS 111 Creativity and Design: Form, Content and Meaning (2 credits)
CAS 112 Story Sound and Motion (2 credits)


Building on the core courses, students can choose from three concentrations designed to deepen knowledge and skills in an area aligned with a student’s broad career aspirations. Currently, we offer the following options (follow the links for more details and information on course work):

  1. TV, Cinema & Radio
  2. Interactive and Social Media
  3. Media Management

In addition to project-based learning experiences each concentration ends with an integrative capstone. We encourage internships and offer assistance in placing students in Michigan and across the nation.

Minors (optional)

Minors are an optional set of courses that provide student with additional knowledge that complements and deepens the skills acquired in the concentration. As of 2015, students can count credits toward their major and minor. This allows using elective credits in a systematic fashion to further enhance the educational experience. Minor(s) are listed on your transcript, in addition to your major. We currently offer five minors:

Job Opportunities

Business leaders have responded to the challenges of our dynamically changing times with a strong plea for an approach to higher education that combines both depth and integrative systemic knowledge (often referred to as “T-shaped” graduates). Our curriculum is designed to meet the demands of the modern job market and our graduates are prepared to pursue a broad range of career opportunities as employees and entrepreneurs. By way of example, following is a list of selected employment opportunities available with our degrees:

If you focus on TV, Cinema & Radio, possibly combined with a Minor in Fiction Filmmaking or Documentary Production, you might pursue careers including:

  • Documentary or Fiction Filmmaker
  • Film Director
  • Executive Producer
  • Videographer/Editor
  • Production Assistant
  • Camera Production Assistant
  • On-air personality
  • Audio/video engineer
  • Audio Lead

With a background in Interactive and Social Media, possibly combined with a Minor in Game Design & Development, you will have tremendous opportunities in careers such as:

  • Game Designer
  • 2D/3D Artist
  • Technical Designer/Artist
  • Producer
  • Programmer
  • Web/User Interface/User Interaction Designer
  • Usability Engineer
  • Information Architect
  • User Experience Designer/Researcher
  • Technical Writer
  • Web and Mobile App Developer

A focus in Media Management, possibly combined with a Minor in Information Technology or ICT4D, will open job opportunities in numerous occupations, including:

  • Interface Developer
  • Interaction Designer
  • User Experience Lead
  • User Experience Architect
  • Web Application Front-end Developer
  • Production manager
  • Media and IT Consultant
  • Database Support/Administrator
  • Digital Marketing Associate
  • Information Technologist
  • Business Analyst
  • Network Architect
  • IT Strategy Analyst
  • Market/Media Researcher
  • Media Strategist
  • Media Policy Analyst
  • Media Consultant
  • Media and IT Entrepreneur

Given the pervasive presence of media and information in our lives and work, these are exciting and dynamic employment opportunities. Opportunities for entrepreneurs abound, as the digital economy facilitates innovation and the scaling of successful business models to national and international scale. Come join us and start the next YouTube, WhatsApp, or AirBnB!

For more information please contact Brian Winn ( or your team of CAS Advisors: Corey Moore (, Julie Hagopian ( and Stratton C. Lee III ( or schedule and appointment at

Last updated August 30, 2015

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