Admission Requirements

The Master of Arts in Advertising and the Master of Arts in Public Relations programs admit only a limited number of highly-qualified applicants to each M.A. class. In order to facilitate course sequencing and planning, applicants are encouraged to begin studies during Fall or Spring semesters. Summer admission is only recommended if collateral courses or other preparatory activities are required.

Prospective students must submit:

  • a Graduate School application;
  • official and original transcripts and degree certification documents from all colleges attended (applicants must have completed the minimum of a 4 year bachelors program) (NOTE: For applicants submitting materials from China, please see detailed information in item 3 below) ;
  • official GRE test scores on the General Test (we like to see scores at least in the 50th percentile);
  • TOEFL test scores for international students (The department requires a minimum of 100 IBT with no subscores below 22; or a 237 CBT with no subscores below 22; or a 580 PBT with no subscores below 55. Reported scores must be no older than 2 years);
  • three letters of recommendation (no special forms required);
  • a personal statement and an academic statement of  goals for graduate study and professional career.  (The academic statement should clearly identify to which emphasis the student wishes to apply.)
  • Resume
  • Statement of Financial Proof  *International students only*


Admission is determined by an evaluation of the complete application materials. Students with grade-point averages below 3.25 in the last two years of their undergraduate work must present evidence of special merit through professional experience or extracurricular activities.

An applicant's file cannot be evaluated until all materials have arrived (this includes financial proof forms for International applicants). The deadline for receipt of application and all materials is February 1 for the fall semester and October 1 for the spring semester.

To apply to our program please follow the following steps:

1.  Complete the Graduate School Application (online interactive application). The fee is $50 and can be paid with credit card, check (US Funds), or money order.

2.  Upload the following materials to the Applicant Portal:

Three letters of recommendation (Note: An email will be sent out to your recommenders automatically once you list them in your applicant profile, providing them the information on where to go to submit their letters electronically. So please be sure to list accurate information.)

For International Students: Your file can not be considered complete without financial proof documents and avadavat of support.  The Department is unable to make a recommendation on admission if financial proof forms are not provided.

3.  Send the following materials to the Rachel Iseler, Academic Programs Coordinator, 404 Wilson Road, Room 425, Michigan State University, East Lansing, MI 48824:

One copy of official transcripts and degree certificates of all college work.

  • Note: For applicants submitting transcripts from Chinese institutions:  All transcripts and degree certification documentation from Chinese institutions must come from the Chinese Qualification Verification (CDGDC):   The University’s Office of Admissions and department will not accept materials sent from the student or degree granting institution.  Only materials sent from CDGDC directly to our office will be considered “official”.

    You will need to submit your transcripts and degree certificates to the CDGDC for review and request that they send a full and official report to the department.  (Should you be admitted to our program while completing your last semester of study, you will need to repeat the process and submit the materials for review once your degree has been conferred.)   

    Once again, the University’s Office of Admissions and department will not accept materials sent from the student or degree granting institution from China.  Only materials sent directly from the CDGDC to our office will be considered “official”.

4.  Report the following directly to the Office of Admissions

  • Official GRE Scores (Note:  Please use the university code of 1465.  There is no need to use a department code.)
  • Official TOEFL Scores *International students only* (Note: Please use the University code of 1465.  There is no need to use a department code.)

The department requires a minimum TOEFL score of 100, with no subscores below 22.

Reported scores must be no older than 2 years.

The department does not accept the IELTS in place of the TOEFL.

International students should be aware that in addition to your TOEFL score meeting our minimum standards, we require that all admitted International students take the English Language test provided by the University upon arrival to MSU.  International students are required to take this test prior to enrolling for courses and placement into courses will be done so according to the test results.  If you for some reason you do not pass the test, you will be required to take a semester of English Language courses at your expense, and may not be able to enroll for any additional academic courses.  

Once you have successfully completed the English Language courses you will be removed from provisional to regular status.  For more information about the ELC test you may visit their website at For up-to-date information on tuition and fees please go here.

Please note that the department will only accept hard copies of official transcripts. All other materials should be reported electronically through the applicant portal or reported via ETS to the University.  Supporting materials sent as a hard copy that should be submitted electronically in the applicant portal will not be accepted by the department.

Graduate assistantships and financial aid awards will be based on merit.

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