Advocacy 2.0 (Spring 2011)

Date: Spring 2011

Authors: PI: Jonathan Obar

Using social media. Perceiving social media. The future of social media.

The “Advocacy 2.0” project is a large survey analysis of individuals currently working with advocacy organizations in the United States. The project aims to assess uses and perceptions of social media technologies as tools that can help accomplish organizational goals. Civic engagement, public mobilization, education, fundraising, direct and grassroots lobbying, communication with government, with citizens and with each other are just a few of the areas being assessed.

Project URL: http://cas.msu.edu/advocacy-2-0/

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